Your mission
Job Responsibilities for this Digital Marketing Manager
- Searching (SEO and SEM), social media, mobile web and applications, and digital analytics
- Manage all B2B and B2C media (including social) platforms and delivering targeted marketing campaigns
- Create a strong Airsiders brand in the marketplace through content creation on multiple platformsand
growing revenue through digital marketing campaings and manage day-to-day priorities with digital campaigns - Own the strategy for the full marketing lifecycle from campaign ideation, creative execution, media acquisition, landing page optimization, registration flow optimization, and paid remarketing
- Work on a small team, you will have the opportunity to wear many hats and help out across other areas of marketing as well
- Review metrics and work with team to adjust strategies and tactics to increase engagement and conversion and brainstorm customer pathways
- Collaborate with internal teams to create landing pages and optimize user experience
- Manage and optimize online marketing campaigns using Google Ads, LinkedIn, Instagram, TikTok, etc